by Melissa Mitchell | Mar 5, 2020 | Social Media Marketing
As a small business owner, it can be frustrating to know where to start when it comes to social media for your business. With so many different platforms to choose from how do you know which one would be right for your business? If you are going to be spending time...
by Melissa Mitchell | Feb 27, 2020 | Branding, Digital Marketing
You have likely heard the phrase, “If you are trying to speak to everyone, you are speaking to no one.” That phrase is usually used in connection with your buyer persona, ideal client, or customer avatar. These are a few of the terms to describe the fictional...
by Melissa Mitchell | Feb 6, 2020 | Social Media Marketing
Posting on social media is about more than beautiful pictures or clever captions. It’s about connecting with your audience and solving their pains and problems. That doesn’t mean that you go for the hard sell on every post, but it does mean that you need to find a way...
by Melissa Mitchell | Jan 30, 2020 | Social Media Marketing
Its 12pm, the day is half over and you still haven’t posted to your Instagram account. What do you do? You start frantically looking for a photo to post. What ends up happening? You waste precious time in your day You create content that doesn’t have a specific goal...
by Melissa Mitchell | Jan 23, 2020 | Social Media Marketing
We have all come across those accounts that are so beautifully done you end scrolling to the beginning of there profiles just to see it all. That’s the goal, isn’t it? To create an Instagram profile that keeps people coming back for more and hitting that follow...
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